Seems now that long/short-term FR-S and BRZ are being made available to auto publications, the comparison reviews are in full swing.

Winding Road has pit the 2013 Genesis Coupe 2.0T R-Spec vs. the 2013 Scion FR-S vs. the 2013 Subaru BRZ.

Motortrend has posted a behind-the-scenes video preview of their 2012 Best Driver’s Car competition, which includes the Subaru BRZ against some serious automotive hardware. Find out how Motor Trend’s team of editors, testers, photographers, videographers, drivers and support staff work together to tame this logistical beast, as well as the schedule for the results announcements next week.

Chris Harris gushed in his initial track drive of the GT86/FR-SB/BRZ [review], but how does he feel about it on regular roads, at regular speeds, and against some tough competition?

He does just that in his latest Drive review video, comparing the GT86 against the Nissan 370Z and a Porsche Cayman S. Which one steals Harris’ heart? Find out after the jump.

The ad campaign for the Toyota 86 in New Zealand is underway and the theme is an attack on 86 fun by the Fun Police. The ‘story’ is that the launch of the 86/FRS in New Zealand has been highjacked by the Fun Police.

Check out the humorous ads inside.

The Subaru BRZ is in some seriously elite company in Motortrend’s upcoming “Best Driver’s Car 2012” competition. The BRZ will be going against the Camaro ZL1, Mustang Shelby GT500, Jaguar XKR-S, Laborghini Aventador, McLaren MP4-12C, C63 AMG Black Series, GT-R Black Edition, and 911 Carrera S.

In our heart of hearts we know that the BRZ is may not take the Best Driver’s Car crown against this field of automotive studs, but that the BRZ is even included in this group is a testament to the high respect that auto journalists pay to the BRZ and FR-S’ handling prowess.

The results will be posted beginning next Monday (August 20), so check back then!

Tuesday August 14, 2012 10:16

New Subaru BRZ Interactive Brochure

The brochure and marketing materials for the Subaru BRZ and Scion FR-S have utilized the latest in web technologies and this new BRZ interactive brochure doesn’t disappoint.

Check out the fully interactive 18 page BRZ brochure which recently came online.

This isn’t new info and can be found on the Scion website, but in case you didn’t know… Scion offers a $1000 discount off the FR-S price (or any Scion model) for qualifying college graduates.

If you are graduating in the next 6 months or have graduated in the last 2 years, you may qualify. See more details/discussions inside.

Tuner Dynosty has released their FR-S turbocharger kit and the dyno numbers are in… it’s an impressive 324 WHP!

Compared to the stock 153 WHP that the same FR-S made on Dynosty’s dyno, that’s an impressive power gain.

This turbocharged FR-S build consists of:
· Dynosty Scion FR-S Subaru BRZ Single Turbo Kit with Tial GT2871R Turbocharger
· Tial MVR 44mm Wastegate and Tial Blow Off Valve
· Injector Dynamics 850cc Fuel Injectors running E85
· Haltech Platinum Sport standalone engine management
· Haltech Wideband and Haltech Advanced Boost Control System
· Dyno Tune by Hal at Dynosty

Dyno video, details, and discussions INSIDE.

The sales numbers for the BRZ and FR-S for the U.S. market are in for the period ending July 2012.

Through two months of sales, BRZ has sold 1,587 units and FR-S 4,419 units.

Check out the monthly and yearly breakdowns after the jump.

They came. They experienced. They left believers. On June 16, Scion Canada brought 30 VIP guests to the legendary Shannonville Motorsport Park. Backed by a team of professional drivers and instructors, everyone got a chance behind the wheel — to learn first hand how the Scion FR-S stacked up against a formidable list of competitor cars in a gauntlet of performance tests.

Check out the reactions inside [videos].